Singapore Trademark Registration

singapore1Singapore trademark is a sign that you can use to distinguish your business’ goods or services from those of other traders. A trade mark can be represented graphically in the form of your company’s logo or a signature. Through a registered trade mark, you can protect your brand (or “mark”) by restricting other people/ competitors from using its name or logo. Once acquired, a trade mark can last indefinitely as long as you renew it every 10 years. Because a registered trade mark is a form of IP, you can license or assign it to others. 

 

The benefits of register a trademark in Singapore

For a mark that is not registered, you may rely on your rights under the common law action of "passing off" to protect your mark against imitation or infringement.

However, if you register a trade mark in relation to your goods and/or services, you are effectively gaining a statutory monopoly of your mark. A trade mark can add value to your business because it can be used to protect your market share, you can license it to third parties such as a franchisee, or you can sell it outright for a specified value. You can also use a trade mark to help you to raise equity for the development of your business.

 

Singapore TradeMark Classification

Singapore uses the International Trademark Classification of Goods and Services, under the Nice Agreement, to classify trade mark registrations. This sets out 34 different classes of goods and 11 classes of services that a trader can register in relation to a mark.

 

The following are some common examples of marks that cannot be registered as a trade mark:

  • Marks that are descriptive (e.g. super, best, cheap, one dozen)
  • Marks that are common to your trade (ones that have become well accepted in relation to your trade and do not distinguish the goods or service you are offering)
  • Marks that could offend or promote immoral behavior
  • Deceptive marks (ones that could misrepresent the nature, quality or geographical origin of the goods or services)
  • Marks that are identical to earlier marks
  • Marks that could cause confusion (similar or identical to an earlier mark and in relation to similar or identical goods or services provided by the owners of the earlier mark)
  • Marks that are identical or similar to Well Known Marks.

 

Contact Us
If you have further queries, please contact Tannet.

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